Building the operating system for Kenya's media ecosystem
Our Mission
Kenya has over 200 community radio stations and dozens of TV channels reaching millions of listeners and viewers in their local languages every single day. Yet the media buying process remains fragmented, manual, and opaque — relying on phone calls, WhatsApp messages, PDF rate cards, and spreadsheets.
AdGrid was built to solve this. We are an AI-powered platform that streamlines media planning, buying, creative production, and campaign management across Kenya's diverse radio and television landscape.
The problem we solve
- Fragmented inventory across 200+ stations with no central marketplace
- Manual processes — phone calls, WhatsApp, emails, PDF rate cards
- Limited audience data and no standardized station profiles
- Slow creative production with no structured approval workflow
- No real-time campaign monitoring or proof of play verification
- Complex billing, invoicing, and payment reconciliation
Why AdGrid?
Built for the Kenyan market
We understand the local dynamics — community radio, multiple languages, diverse audience segments, and the importance of relationship-based media buying.
AI-powered intelligence
Our AI engine analyzes station profiles, audience data, and campaign goals to deliver intelligent recommendations that save time and improve results.
End-to-end workflow
From campaign brief to final broadcast report — everything lives in one platform. No more juggling multiple tools and communication channels.
Data-driven decisions
Access rich audience profiles, coverage maps, and performance analytics to make informed media buying decisions.
Faster time to air
Reduce the campaign launch cycle from weeks to days with automated workflows, digital approvals, and instant booking capabilities.
Enterprise-grade security
Role-based access control, audit trails, document management, and secure financial transactions built for enterprise requirements.
Built for advertisers, agencies, broadcasters, and creative teams
Every role in the media ecosystem gets a dedicated dashboard with the tools they need.